Category Archives: Social Media

Google experiments with new shortcuts

In the last few weeks, some users spotted new shortcuts below the search field in the Google mobile app. The shortcuts give the user quick access to the weather, sports, entertainment and food options. Previously, getting a list of restaurants for a particular meal involved entering a search query like “dinner options nearby.” The result […]

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Google bans payday and high-interest loan ads

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Recently, Google announced that it will no longer accept ads for payday loans requiring repayment within 60 days. The ban does not cover standard loans such as mortgages, car or student loans. It does however include other high interest loans: “In that vein, today we’re sharing an update that will go into effect on July […]

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Google adds Merchant Center Feed Rules to make shopping feeds easier

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Google has released Feed Rules, which is intended to make it easier for advertisers and retailers who manage their shopping feeds on Google to format the data correctly. At this point the process is known to be problematic and there are even other vendors now that specialize in doing product feed formatting. Google is hoping […]

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Google Agrees To Complicated Worldwide “Right To Be Forgotten” Censorship Plan

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Google will being censoring content worldwide based on the European Union’s “Right to be forgotten” mandate from next week. The censoring will be limited to search queries from the country where the EU request was made. This is in response to EU concerns that the previous implementation of right to be forgotten did not fully […]

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4 Tips to Improve Facebook Video Ads

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Facebook video ads are an excellent way to connect with your audience. But there’s always room for improvement by making small adjustments to both audience and targeting. Doing this will also improve your conversion too. Here are 4 tips to improve Facebook video ads: 1: Create videos for specific audience Avoid making ads for a […]

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3 Tips to Improve Your Facebook Posts

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If you use Facebook for marketing and want better reach for your posts, then you might have to alter your posting tactics. Without a doubt, this will yield better results from your efforts on Facebook. Here are 3 tips to improve your Facebook posts: 1: Create a Posting Road Map Most businesses never create a […]

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4 Negative Social Media Posts That You Might Receive

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Deleting negative comments from your page is a bad idea. Instead, leave the there and respond appropriately. If you do the latter, it will indicate that you are taking customer concerns seriously and willing to sort out the situation in the best way you can. Here are 4 negative posts that you might receive: 1: […]

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Social Media Marketing Tips for 3 Twitter, Facebook & Google Plus

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Without any interaction, using social media is of no use for small businesses. Given the time that small business owners have on their hands. Yet there are a number of questions that you should ask be it which social networks to use, how many posts to make and what times to post and so on […]

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