Programmatic Ad Buying 101

Programmatic ad buying is a method used by advertisers to purchase media at a volume that was not previously possible. This newer method of display advertising enables marketers to reach larger segments of people, through publications that deliver highly-targeted audiences. The result is better conversion rates, increase reach and the ability to truly harness the […]

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Effective marketing strategies for online startups

If you have just started an online startup, you might probably not have all the funding to indulge into traditional marketing strategies. Luckily, there are certain strategies that are not so costly that would yield some benefits when you are starting out. It just requires certain amount of effort on your side. Adopt a great […]

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5 SEO mistakes to avoid

Do not just focus on rankings Rankings matter as long as they lead to other more crucial benefits such as an increase in traffic, a good amount of leads and ultimately sales and profits. All businesses depend on profits to remain in business and expand. Focus on SEO efforts instead on getting your products known […]

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5 effective Social Media tricks for your business

Social Media are great tools for promoting your business. With certain additional tricks you may increase the effectiveness of those tools to better attract followers and engage the participation of users. Personalize your twitter page to match your brand identity. Twitter fortunately allows users to change their wallpapers and certain design aspects of their page […]

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How you could benefit from Twitter’s new “buy” button

Twitter is trying to make e-commerce right from one “tweet” a reality. In September 2014, Twitter announced that they are trying out a new “buy” feature and soon its users would be able to purchase products from certain brands right from their Twitter account. From a business point of view, this could be an exceptional […]

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What to expect of 2014’s Advertising Week Conference in New York

The Advertising Week Conference this year will last for over four days starting Monday 29th September 2014 in New York City. This annual gathering is expected to feature more than 250 events. The overall number of attendees is set at around 90, 000. This crowd will consist mostly of brand marketers and advertising professionals. The […]

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What to look for when hiring a web designer

If you’re building a website or want to update your existing website and you decide to hire a designer to help you can quickly get overwhelmed. There are thousands of Web designers. How do you decide what makes one designer better than another designer? Experience Isn’t Everything Most people will tell you that the most […]

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Online Shopping Tips for Police Radar Guns

Some police departments may be looking forward to leaving the station to purchase police radar guns. However, for those who prefer to stay at the station, there are just as many deals to be found online for industry-standard police radar guns. Shopping online means there’s no driving, gas, and wasted time. It also means that […]

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Save Time and Money Buying Youth Baseball Uniforms

Youth sports are a tradition every child should get involved in. It’s good for the child’s overall health, including their mental health as it teaches them valuable interpersonal skills and the importance of teamwork. Of course, youth sports are a great opportunity for parents to get involved. If you’re coaching your child’s team this year, […]

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Effective credit card payment processing solutions

No matter which business you are in, based on the kind and volume of financial transactions made, one’s business is considered as a small, medium and large business. But no matter whether they are small or large, merchants have to accept credit card payment on a daily basis if they have to garner profits. And […]

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