Social Media Marketing Tips for 3 Twitter, Facebook & Google Plus
Without any interaction, using social media is of no use for small businesses. Given the time that small business owners have on their hands.
Yet there are a number of questions that you should ask be it which social networks to use, how many posts to make and what times to post and so on and so forth.
If you don’t have the time, you can alway refer to research conducted and offered to users in the form of marketing reports. One such report was prepared by Uprise that showed how certain industries receive more interaction on certain social media sites than others.
Here are some of the findings, based on 3 popular social media site:
With about 936 million active users a day, almost 800 million of these access Facebook on mobile devices. Some of the industries that enjoy most interaction at this site include education, finance, automotive and travel. The leaders in each of these industries enjoyed a large amount of shares as well. The best time to post is between 1 pm to 4 pm while no more than ten posts a week are necessary. Also, images in posts get the highest interactions.
Twitter has about 302 million users who will send about 500 million tweets everyday. About 80 percent of these users access Twitter on their mobile devices. Some of the industries that receive most engagement on Twitter include technology, sports, social media, fashion, marketing, entrepreneurship and business. You can post between three to 30 times a day while 1 pm to 3 pm is the best time to make these posts. Also, keep your status updates to within 140 characters.
3: Google Plus
Google Plus had the highest share count for the photography industry with the travel industry coming in second place. Avoid posting more than two times a day. Ensure you make those posts between 9 am to 11 am. Wednesdays usually see the most engagement. Asking questions, using full-time images apart from using relevant hashtags to increase reach are recommended.