Author Archives: admin

Proactive Online Reputation Management

Any brand that is growing is probably concerned with how customers perceive it. Reputation is everything on the Internet, and this applies to businesses and individuals. Here are some tips to help you stay proactive with your own reputation management, whether you’re attempting thedirty post removal, or trying to land your company’s next big contract. […]

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Why You Should Get a Dedicated Server: Unleashing the Power of Exclusive Hosting

In the fast-paced digital landscape, businesses need robust and reliable hosting solutions to support their online operations. When it comes to hosting options, one standout choice that offers unparalleled control, performance, and security is a dedicated server. By opting for a dedicated server, businesses can experience a range of benefits that can transform their online […]

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Tips to Improve Your Emotional Intelligence

Article submitted by Herb Kimble One of the most valued skills in business leadership is emotional intelligence. Every leader can improve his or her emotional intelligence factor with some simple exercises. Do you understand the value of your emotional aura? Are you helping to spread positivity in your workplace and fostering the talent of your […]

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Three Unusual SEO Tips to Increase Organic Traffic

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Article by Pierre Zarokian There is a lot of information out there on SEO, but most of them focus on basic tactics like onsite optimization and link building. Here are three more unusual methods of improving your SEO. Link reclamation This technique is effective for larger brands but can be just as effective for smaller […]

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The importance of usability and trust in link-building

One of the biggest dangers when prospecting for potential backlinks is to follow a purely metric-driven approach. There are too many sites that confuse users. Some sites contain so many ads that it is difficult to discern an ad from an actual internal (or external) link. Others contain broken links, broken images, and even dummy […]

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SEO: Back to the basics

People spend too much working on parts of their website based on ranking factors and other tips and tricks that are the flavor-of-the-month. The fact is that Google engineers the search engine to find and reward sites that do everything well. There are very few instances where sites are punished for doing the right thing. […]

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The Basics of Good Responsive Design

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Mobile phones are now the largest source of traffic for most websites. 60% of Christmas orders placed at Amazon.com were from mobiles. You could expect that within the next few years, almost all traffic will be from mobile devices. This is where responsive design comes in. With good responsive design, a website will look good […]

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Retargeting: Bringing potential customers back

Every e-commerce site deals with the painful reality that not every visit to their website will result in a sale. After all, the first visit is to see what’s available, where to buy it from, and how much it costs. For e-commerce sites, this is an opportunity. How do we get the customer to return […]

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The impact of machine learning on search ranking

Article written by : Internet Marketing Showtime The biggest change to the Google search algorithm in the recent past was the introduction of machine learning as a signal. However, until recently it was not known how much of an impact this change made to the overall rankings and results. Here are some observations by experts […]

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Why people are afraid of e-commerce

Article written by : Lo Cost Marketing After all this time, customers are still afraid to shop online. A study by the Department of Commerce showed that half of the respondents did not use e-commerce sites due to security and privacy concerns. Even with the massive growth seen year after year for e-commerce, there remains […]

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